MEST-Basics

Any Stem-brain electrical memory Mid-brain long-term- chemical memory Cestablished Communi- cation Cmultiplying C A=intuition Frontal lobes potential substancial- ity	decent science must support the following human acitivities: MEETING among different personalities Experiencing different moods or states of personality LEARNING to cope with new excitations responsibly TEACHING from the book of life into one's own memory c3-creating new entreprises and human systems such as relationships, teams, organisations, cultures up to global entreprises and humanity to get a c3-sense of communication-control-command Implementing new ORGANISATIONS to sustain human systems; not to rule them! Fulfilling GOALS with Timely Exchange of Project-Orientated Competence, TEPOC© Sustaining VISIONS towards the life-fulfillment of as many as possible Integrating personal life with integrity and understanding C3-dignity as Creature of a Creator in his Creation	The world we are in as Creatures, is part of a Creation of a Creator who created it. He has established immutable laws in it, with the corresponding "books" such as nature, our own memory and the Bible. We call the attitude behind this understanding C3. Based on their c3-needs, to communicate, command* and control, humans correspondingly attempt to create their own rules, books and worlds within that lawful creation/cosmos/logos.* By thus makinging their own law and order, men have tried to emancipate themselves from God. However, the post-modern conclusions intellectuals have reached from experiencing the lacking sustainability of man-made works should not mislead about the corresponding quality when it comes to the laws of nature and ecology and the one behind our identity and the required fulfillment in this life. A mentality that has no orientation in created qualities sustainable in themselves should therefore have no right to claim itself scientific. Thus anything that is just based on opinion is not scientific.
Truth Love	is being honest about the perception of what is, as it is. is, beyond truth, the perception of the essence of beings with the certainty, that others are as real as oneself and being prepared to never feel sorry about the consequences that entails because the alternative approach results in hateing the difference between oneself and others with all that follows from it... There is an art and morality along this line; in 1980 I thought there must also be science on that basis too. I could neither find it in philosophy, nor in theology or philosophy. Since I considered this a HoTopic I had to create one myself; so let me share with you what has come out of that vision in the meantime: Any science should be compatible with and support the human brain with its six capabilities of ultrashort-term memory (of electrical nature, up to 20sec), the short-term memory (of chemical nature, 20min to 2 days), the long-term memory (leaves traces in the brain), the survival stem brain functions, the pleasure/pain mid brain functions and the cerebrum functions that can deal with facts and judge right/wrong in its right/left hemispheres. Basically we experience the world in those three memories and attempt to own, sustain and fulfill it in the three brain functions. Let us start with the bad news, the price we pay for the dominant generalizing approach to life in the service of a return on investment ROI-thinking that puts material rewards in human expectations (the manna from hell) beyond every other consideration: Of all people under that spell	Religion attempts to reconnect humans through their different concepts of God communicating about the respective knowledge. Science attempts the same by trying to understand the innate laws in terms of know-how. However, in addition there are humanistic endeavors to "help" people emancipate themselves from other-deremindnes by reducing creation to chaos and promoting mob democracy, and poll policing with personal power rhetoric, dialectic, and philosophy. In the end, psychology tries to reconciliate the two conflicting approaches and medicine and psychiatry try to heal the remaining wounds, while what remains becomes history. All these approaches have one thing in common; they are personally neutral and do not account for the specific need for the fulfillment of your life or mine. With developing more and more content-free technology such as the Internet and making it available to more and more people, we are tempted to sublimate the innate need of all creatures to fulfill their lives by just satisfying our human needs using the freedom we have aquired for ourselves. We thus reduce ourselves in our own awareness to being subjects in possession of certain objects.
31%	are condemned to a life in their chemical memory, to being consisdered superfluous, with a ROI-expectancy of virtually zero, which is reflected in today's 2/3 society.	The prize for the inadequate simplification of the conventional scientific approach to go beyond subjects using objects, requires a corresponding inhibition of our neuronal possibilities. These neuronal inhibitions have become part of our culture and we mutually and socially induce them in each other as social beings. Applied Personal Science APS® however is based not on the generalizing approach described above, but on discerning the 1728 individual approaches to life-fulfillment mentioned above. The corresponding research has revealed better solutions than the general human approach with the price we pay for its inadequacy.
25%	come across as perturbing since they are allowed to reflect their chemical, short-term memory in their reactive/instinctive electrical memory. Their ROI-expectancy therefor is 1/9 of their investment - just enough not to despair, but keep on making propositions.
17%	come across as dissatisfied with a ROI-expectancy of 1/3. Since they try to position themselves with the reptilian brain based on their chemical (mood) / electrical (excitation) memory they constitute the arguing "elite" of the forecast 20%-society.
19%	are CONFROM and settle for the trend with a ROI-expectancy of 1. They are the core of the hedonistic consumers to which our whole economy is being tuned and they are used as "model humans" for the rest of us.
5.3%	are PRIVILEDGED with an ROI of 3 and provide the model for the expectation we put on managers. With this ROI you can comfortably grow up even in the growth explosion that endangers the future of this planet as a living space.
2.7%	are OVERRATED with an ROI of 9 and provide the model for the ruling class and are the envy of most people.

Any

Stem-brain

electrical
memory
Mid-brain

long-term-

chemical
memory

Cestablished
Communi-
cation

Cmultiplying
C

A=intuition

Frontal
lobes

potential
substancial-
ity

decent science must support the following human acitivities:

MEETING among different personalities

Experiencing different moods or states of personality

LEARNING to cope with new excitations responsibly

TEACHING from the book of life into one's own memory

c3-creating new entreprises and human systems such as
relationships, teams, organisations, cultures up to global entreprises
and humanity to get a c3-sense of communication-control-command

Implementing new ORGANISATIONS to sustain human systems;
not to rule them!

Fulfilling GOALS with Timely Exchange of Project-Orientated
Competence, TEPOC©

Sustaining VISIONS towards the life-fulfillment of
as many as possible

Integrating personal life with integrity and understanding

C3-dignity as Creature of a Creator in his Creation

The world we are in as Creatures, is part of a Creation of a Creator who created it. He has established immutable laws in it, with the corresponding "books" such as nature, our own memory and the Bible. We call the attitude behind this understanding C3.

Based on their c3-needs, to communicate, command and control, humans correspondingly attempt to create their own rules, books and worlds within that lawful creation/cosmos/logos.

By thus makinging their own law and order, men have tried to emancipate themselves from God. However, the post-modern conclusions intellectuals have reached from experiencing the lacking sustainability of man-made works should not mislead about the corresponding quality when it comes to the laws of nature and ecology and the one behind our identity and the required fulfillment in this life.

A mentality that has no orientation in created qualities sustainable in themselves should therefore have no right to claim itself scientific. Thus anything that is just based on opinion is not scientific.

Truth

Love

is being honest about the perception of what is, as it is.

is, beyond truth, the perception of the essence of beings with the certainty, that others are as real as oneself and being prepared to never feel sorry about the consequences that entails because the alternative approach results in hateing the difference between oneself and others with all that follows from it...

There is an art and morality along this line; in 1980 I thought there must also be science on that basis too. I could neither find it in philosophy, nor in theology or philosophy. Since I considered this a HoTopic I had to create one myself; so let me share with you what has come out of that vision in the meantime:

Any science should be compatible with and support the human brain with its six capabilities of ultrashort-term memory (of electrical nature, up to 20sec), the short-term memory (of chemical nature, 20min to 2 days), the long-term memory (leaves traces in the brain), the survival stem brain functions, the pleasure/pain mid brain functions and the cerebrum functions that can deal with facts and judge right/wrong in its right/left hemispheres. Basically we experience the world in those three memories and attempt to own, sustain and fulfill it in the three brain functions.

Let us start with the bad news, the price we pay for the dominant generalizing approach to life in the service of a return on investment ROI-thinking that puts material rewards in human expectations (the manna from hell) beyond every other consideration:

Of all people under that spell

Religion attempts to reconnect humans through their different concepts of God communicating about the respective knowledge. Science attempts the same by trying to understand the innate laws in terms of know-how. However, in addition there are humanistic endeavors to "help" people emancipate themselves from other-deremindnes by reducing creation to chaos and promoting mob democracy, and poll policing with personal power rhetoric, dialectic, and philosophy. In the end, psychology tries to reconciliate the two conflicting approaches and medicine and psychiatry try to heal the remaining wounds, while what remains becomes history. All these approaches have one thing in common; they are personally neutral and do not account for the specific need for the fulfillment of your life or mine. With developing more and more content-free technology such as the Internet and making it available to more and more people, we are tempted to sublimate the innate need of all creatures to fulfill their lives by just satisfying our human needs using the freedom we have aquired for ourselves. We thus reduce ourselves in our own awareness to being subjects in possession of certain objects.

31%

are condemned to a life in their chemical memory, to being consisdered superfluous, with a ROI-expectancy of virtually zero, which is reflected in today's 2/3 society.

The prize for the inadequate simplification of the conventional scientific approach to go beyond subjects using objects, requires a corresponding inhibition of our neuronal possibilities. These neuronal inhibitions have become part of our culture and we mutually and socially induce them in each other as social beings. Applied Personal Science APS® however is based not on the generalizing approach described above, but on discerning the 1728 individual approaches to life-fulfillment mentioned above. The corresponding research has revealed better solutions than the general human approach with the price we pay for its inadequacy.

25%

come across as perturbing since they are allowed to reflect their chemical, short-term memory in their reactive/instinctive electrical memory. Their ROI-expectancy therefor is 1/9 of their investment - just enough not to despair, but keep on making propositions.

17%

come across as dissatisfied with a ROI-expectancy of 1/3. Since they try to position themselves with the reptilian brain based on their chemical (mood) / electrical (excitation) memory they constitute the arguing "elite" of the forecast 20%-society.

19%

are CONFROM and settle for the trend with a ROI-expectancy of 1. They are the core of the hedonistic consumers to which our whole economy is being tuned and they are used as "model humans" for the rest of us.

5.3%

are PRIVILEDGED with an ROI of 3 and provide the model for the expectation we put on managers. With this ROI you can comfortably grow up even in the growth explosion that endangers the future of this planet as a living space.

2.7%

are OVERRATED with an ROI of 9 and provide the model for the ruling class and are the envy of most people.


people	ambition 2/3 society	judgemental	hedonists "future" 20% society	rightous "elite"	factual	The resulting neuronal inhibition in a human society dominated by a ROI-return on investment mentality is depicted by the gray area.The actual self-awareness of the Swiss population in 1996 is somewhat better due to hope and tolerance - who said people are only using 10% of their brains?
100%	69%	44%	27%	8%	2.7%
Moods	Excitation	God / Bad	Lust / Pain	Right / Wrong	History
superfluous	perturbing	unsatisfactory	conform	priviledged	overrated
subjects	objects	command	control	communicate	master
cenotation	connotation	point of view	opinion	prejudice	essence
Meeting	Learn/Teach	Create	Implement	Fulfill	Sustain

The ROI- society demands	that you as an individual behave as mediocre as it does; its resulting social coercion for non-compliance is a disguised expression of the ROI-society's jealousy of the true personal potential you have, which it does not command. Thus according to the Australian poet, Les Murray, the education systems becomes a 'humiliation machine' designed to rank you by degrees of failure in communicating politcall correct (in view of the neuronal inhibition, which the ROI-society imposes on you). In most cases the aberrant, the original, the wounded/who might change our species is neuronally castrated so that he does not act out his true potential as a Creature of a Creator with a purpose for us all in mind. We thus all too often replace the joy in living by revitalizing society with our presence by simply surviving through giving in to the other-determined poetry of the world in its "self-interest" to control its members...	The existing culture and its corresponding "golden calf" science, which can be considered a footnote to Plato, obscure these facts we all know on a gut-level. It thus falls short of yet another requirement which a proper science should fulfill: account for relevant cause-action relationships. What is the point of knowing increasingly more about increasingly less at the above price? I personally could find none while I was a physicist between1968 and 1980, when I the consequently decided to lay the foundations of Applied Personal Science APS® based on such insights about the inadequcy of the humanities.
Now in order to fulfill the above requirements any science should fulfill, in essence being of applicable relevance and considering the personal potential possibilities of those concerned how to go about life-fulfillment, the following basis for Applied Personal Science APS® emerged:
Life- fulfillment	from the point of view of application is not in terms of denotational tags, e.g. words in their generally understood way, but of the M=Matter available (ranging from food to all other resources we use), E=Energy (ranging from our own vitality up to the man-made energy sources), S=Space (outer and inner space and possibilities) and T=Time (with its temporal laws ranging from the laws of nature up to consequences of all kind). On a personal level we deal with these qualities in our p=Past, n=Present/now and f=Future. What is first of survival then of scientific interest then is, what we input in terms of:	In the present society, reality consists of the denotational content of the words available; every-thing else is as nonexistent as a human being without a name is for the bureaucracy. And the relationships between such virtual things is governed, in the minds of people, by Ce, the e=established C=communication behavior; not by say the laws of nature. Thus "milk comes from the supermarket", where else did you think it came from dummy?
input output	tuning-in: Tf(vision)-Mp(unresolved problems) self-representation: Mn(symptoms) - Tn(solutions) -Ep(events) subsumption: Sf(options)-Tp(tradition) probation: En(innovation)-Sn(awareness)-Mf(expectation) positioning: Ef(intention)-Sp(facts+history)	And in addition, what inner state we process it and what the resulting output is. All this put together results in 12x12x12 open-ended generative principles, OEGP and their relationships that allow human systems to be modelled to a degree that provides meaningful answers to most questions about how to fulfill one's life. So much for the content-free basis of Applied Personal Science APS®.
	On a personal-neutral level the question of how to identify specific human systems such as you and me, the resulting relationships, larger bodies like teams, organizations, cultures up to humanity as a whole have been solved. However, it takes a continual effort to communicate the essence of specific OEGP's and their meaning. At present, multi media techniques offer new, specifically right-brain possibilities.	On a personal level* it is important to understand, that forms in this context are never the content they point to, they are rather a hint to personally relate to what is pointed to.*
	WOWSE-principle: Any science needs a verification scheme that allows claims to be made/verified with or without someone else's opinion. Conventional c3-science refers to Sp, the established facts of the past; only they can be checked, only theirs production can be commanded and only they can adequately be communicated by denotations. This approach cannot go beyond its own closed system and is thus, in the final analysis, self-destructive. This is, even within conventional science well established fact, and is itself the basis of all our fears as well as the corresponding strategies to displace the thus threatening symptoms up to our mortality.
	Applied Personal Science APS® on the other hand is based upon all twelve above defined available sources of knowledge in terms of life-fulfillment Tf-Mp, Mn-Tn, Sf-Tp, En-Sn-Mf and, Ef-Sp; not just on Sp which, in opposing the general opinion, allows for the least degree of freedom in terms of timely exchange of project-orientated competence, TEPOC. However, APS® thus accounts for the very basic facts with the C3-attitude, namely that we are Creatures of a Creator in his Creation. Thus APS® does not have to ignore, for example the Bible, to remain consistent, it even deepens its understanding and its special relevance in today's world and that without excluding any scientific discovery either. APS® thus provides a world view that shows each person's "home" in it as well as their personal relationships both to the fellow creatures, creation and the creator. Thus APS® maps "things" that are both very personal and beyond being man-made or within our power to manipulate. If those claims can all be fulfilled even conceptually by just one person, me, it is easy to imagine how the doors could open not just to rethink work, but to what it means to live here and now.	So far so good. I, as the founder of Applied Personal Science APS®, am not beyond the above mentioned facts either. In the present society APS and my life experience says that I am only allowed a ROI of 1/9, which makes me a nuisance and thus, in view of political correctness restricts me to interacting on the chemical and electrical memory only, and that is all I can serve you with, in the "world" as long as you identify with it. Test it for yourself - what service have you been able to receive so far from reading the above? Is it a content-free fear or just amazement, is it consideration of some of the above mentioned facts in a personally neutral manner, is it the openness to reconsider everything again until full understanding is reached, could it lead to TEPOC between us, even on a global scale? What is good and bad, enjoyable or painful, right or wrong about it, what can be rectified in these terms: that is the remaining question for the answer to which I have approached you.
	If the American tobacco industry has to pay 350 billion dollars over the next 25 years, how much damage do you think the continuing neuronal inhibition between the people of this world has and will cost us in terms of death, suffering and thinking catastrophes such as the "Challenger Disaster"? Maybe the lawyers of the tobacco industry have become smart enough to understand that they themselves are just victims of the ruling ROI-philosophy uncovered here. But who is to be blamed? How can the neuronally ingrained damage be reconciled in time, that is the question that will keep the remaining intact brains busy until we are ripe to go for the trend predicted at the end of 2000 years of Platonic fragmentation: true innovation.

The ROI-
society demands

that you as an individual behave as mediocre as it does; its resulting social coercion for non-compliance is a disguised expression of the ROI-society's jealousy of the true personal potential you have, which it does not command. Thus according to the Australian poet, Les Murray, the education systems becomes a 'humiliation machine' designed to rank you by degrees of failure in communicating politcall correct (in view of the neuronal inhibition, which the ROI-society imposes on you). In most cases the aberrant, the original, the wounded/who might change our species is neuronally castrated so that he does not act out his true potential as a Creature of a Creator with a purpose for us all in mind. We thus all too often replace the joy in living by revitalizing society with our presence by simply surviving through giving in to the other-determined poetry of the world in its "self-interest" to control its members...

The existing culture and its corresponding "golden calf" science, which can be considered a footnote to Plato, obscure these facts we all know on a gut-level. It thus falls short of yet another requirement which a proper science should fulfill: account for relevant cause-action relationships. What is the point of knowing increasingly more about increasingly less at the above price? I personally could find none while I was a physicist between1968 and 1980, when I the consequently decided to lay the foundations of Applied Personal Science APS® based on such insights about the inadequcy of the humanities.

Now in order to fulfill the above requirements any science should fulfill, in essence being of applicable relevance and considering the personal potential possibilities of those concerned how to go about life-fulfillment, the following basis for Applied Personal Science APS® emerged:

Life-
fulfillment

from the point of view of application is not in terms of denotational tags, e.g. words in their generally understood way, but of the M=Matter available (ranging from food to all other resources we use), E=Energy (ranging from our own vitality up to the man-made energy sources), S=Space (outer and inner space and possibilities) and T=Time (with its temporal laws ranging from the laws of nature up to consequences of all kind). On a personal level we deal with these qualities in our p=Past, n=Present/now and f=Future. What is first of survival then of scientific interest then is, what we input in terms of:

In the present society, reality consists of the denotational content of the words available; every-thing else is as nonexistent as a human being without a name is for the bureaucracy. And the relationships between such virtual things is governed, in the minds of people, by Ce, the e=established C=communication behavior; not by say the laws of nature. Thus "milk comes from the supermarket", where else did you think it came from dummy?

input
output

tuning-in: Tf(vision)-Mp(unresolved problems)

self-representation: Mn(symptoms) - Tn(solutions)
-Ep(events)

subsumption: Sf(options)-Tp(tradition)

probation: En(innovation)-Sn(awareness)-Mf(expectation)

positioning: Ef(intention)-Sp(facts+history)

And in addition, what inner state we process it and what the resulting output is. All this put together results in 12x12x12 open-ended generative principles, OEGP and their relationships that allow human systems to be modelled to a degree that provides meaningful answers to most questions about how to fulfill one's life. So much for the content-free basis of Applied Personal Science APS®.

On a personal-neutral level the question of how to identify specific human systems such as you and me, the resulting relationships, larger bodies like teams, organizations, cultures up to humanity as a whole have been solved. However, it takes a continual effort to communicate the essence of specific OEGP's and their meaning. At present, multi media techniques offer new, specifically right-brain possibilities.

On a personal level it is important to understand, that forms in this context are never the content they point to, they are rather a hint to personally relate to what is pointed to.

WOWSE-principle: Any science needs a verification scheme that allows claims to be made/verified with or without someone else's opinion. Conventional c3-science refers to Sp, the established facts of the past; only they can be checked, only theirs production can be commanded and only they can adequately be communicated by denotations. This approach cannot go beyond its own closed system and is thus, in the final analysis, self-destructive. This is, even within conventional science well established fact, and is itself the basis of all our fears as well as the corresponding strategies to displace the thus threatening symptoms up to our mortality.

Applied Personal Science APS® on the other hand is based upon all twelve above defined available sources of knowledge in terms of life-fulfillment Tf-Mp, Mn-Tn, Sf-Tp, En-Sn-Mf and, Ef-Sp; not just on Sp which, in opposing the general opinion, allows for the least degree of freedom in terms of timely exchange of project-orientated competence, TEPOC. However, APS® thus accounts for the very basic facts with the C3-attitude, namely that we are Creatures of a Creator in his Creation. Thus APS® does not have to ignore, for example the Bible, to remain consistent, it even deepens its understanding and its special relevance in today's world and that without excluding any scientific discovery either. APS® thus provides a world view that shows each person's "home" in it as well as their personal relationships both to the fellow creatures, creation and the creator. Thus APS® maps "things" that are both very personal and beyond being man-made or within our power to manipulate. If those claims can all be fulfilled even conceptually by just one person, me, it is easy to imagine how the doors could open not just to rethink work, but to what it means to live here and now.

So far so good. I, as the founder of Applied Personal Science APS®, am not beyond the above mentioned facts either. In the present society APS and my life experience says that I am only allowed a ROI of 1/9, which makes me a nuisance and thus, in view of political correctness restricts me to interacting on the chemical and electrical memory only, and that is all I can serve you with, in the "world" as long as you identify with it. Test it for yourself - what service have you been able to receive so far from reading the above? Is it a content-free fear or just amazement, is it consideration of some of the above mentioned facts in a personally neutral manner, is it the openness to reconsider everything again until full understanding is reached, could it lead to TEPOC between us, even on a global scale? What is good and bad, enjoyable or painful, right or wrong about it, what can be rectified in these terms: that is the remaining question for the answer to which I have approached you.

If the American tobacco industry has to pay 350 billion dollars over the next 25 years, how much damage do you think the continuing neuronal inhibition between the people of this world has and will cost us in terms of death, suffering and thinking catastrophes such as the "Challenger Disaster"? Maybe the lawyers of the tobacco industry have become smart enough to understand that they themselves are just victims of the ruling ROI-philosophy uncovered here. But who is to be blamed? How can the neuronally ingrained damage be reconciled in time, that is the question that will keep the remaining intact brains busy until we are ripe to go for the trend predicted at the end of 2000 years of Platonic fragmentation: true innovation.